B2B2C

We've never encountered a file like this: it's made up of consumers who are operating a business. You get the business elements and the consumer elements all in one single view. These are typically small business operating from home. The 'merged' data gives business contact details alongside the lifestyle and demographic data associated with the consumer at that address.

Features		Benefits
Businesses in the Market Location Database that work from home.		This is a difficult sector to identify - Market Location saves you time and money by selecting exactly the right audience for your messages.

Created in collaboration with Callcredit - matched to their CORE Consumer Database.		Formulated by working with a very credible consumer data provider - giving you confidence in the information we provide.

Records matched at 3 levels and appended with Consumer information.		Allows you to tailor your communication tools - so you speak to the right people in the right way with the right message!

Enhanced demographics allows for improved targeting, and this provides better results from your marketing campaigns.		Improves your ROI - you get more for your money!