The UK's most accurate, human-verified B2B data.
Market Location is the only data company in the UK with its own 70-seat call centre – making over 2 million verification calls annually to maintain the most accurate, continuously updated view of the real UK trading landscape.
Trusted by 4,000+ UK businesses’
Data you can trust
Market Location is the only organisation combining industry-leading technology with a 70-seat UK call centre to verify all our B2B data – ensuring completeness, accuracy and GDPR/PECR compliance.
Built over 50 years specifically for marketing purposes, our dataset draws from directory partners, open data, telecom providers, Companies House, PAF, credit reference agencies and other data partners. Where any source signals that a business has changed – moved, closed, rebranded – our specialist team investigates and validates what’s true on the ground.
The result is the Verified Business Universe: a trading-only view of the UK market. Not a raw registration count or a scraped list – a carefully maintained record of every real, active, commercially relevant business in the UK, confirmed by a real person.
The Verified Business Universe
Our core dataset and the foundation of everything Market Location does. Every actively trading business in the UK – trading status confirmed, non-active entities removed, and attributes verified by a real person. The correct foundation for market sizing, TAM analysis, segmentation and territory planning.
human-verified
Precision Contacts
Our telephone-verified senior decision-maker dataset. Every record has been validated by a real person – name, role, direct contact details and business association confirmed. Not inferred data or profile-scraped information. Built for ABM, outbound sales and any activity where accuracy and seniority determine the value of every touch.
Precision Contacts
Reach Contacts
Our extended contact dataset – broader in role coverage and built for scale. Covers a wider range of job functions and departments, is fully email-compliant, and is anchored to the Verified Business Universe. Every Reach Contact belongs to a verified, trading business. The right choice for high-volume outreach, role-based campaigns and contact-level TAM analysis.
Reach Contacts
What our clients say
“Market Location has become a trusted part of our marketing mix, effectively helping us communicate our message to the corners of the marketplace that we were not reaching previously.”
“Market Location has been a fantastic team to work with. They’ve played a key role in supporting our outbound sales efforts, and thanks to their help, we’re now winning new business on a daily basis.”
“The system is incredibly user-friendly, and the quality of the data enhancement has exceeded our expectations. The Market Location team is not only friendly but also exceptionally helpful.”
“Market Location has enabled us to reach a relevant business audience effectively. I have been deeply impressed by their flexibility, structured processes, and their proactive and effective approach to customer support. Their expertise has been instrumental in enhancing our recruitment efforts.”
“Genuinely impressed with Market Location’s consultative way of working. Made it so easy to visualise how their data could help us achieve our KPIs.”
Our Accreditations
FAQs
- How accurate is your B2B data?
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Every business record in our database is telephone-verified by a real person. We make over 2 million verification calls annually, achieving 95% telephone connectivity rates and 92% email deliverability. Less than 0.5% hard bounce rate.
- How often is the data updated?
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We make over 12,000 verification calls daily, and every business in our database is contacted at least once every 12 months. Changes are applied within 24 hours. Data licensing contracts can be structured for daily, weekly or monthly update delivery.
- What is the difference between your data and Companies House data?
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Companies House lists over 5 million registered organisations, including dissolved companies, dormant shells and holding companies. Our Verified Business Universe contains only real, actively trading businesses – giving you a commercially accurate picture of the UK market, not an inflated registration count.
- What is the difference between Precision Contacts and Reach Contacts?
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Precision Contacts are telephone-verified senior decision-makers – validated by a real person for name, role and direct contact details. Reach Contacts offer broader role coverage across more departments at scale, fully email-compliant and anchored to verified trading businesses.
- Can you supply data for telemarketing, email and direct mail?
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Yes. Our data is available for all three channels. Telemarketing data is screened against TPS/CTPS. Email data is telephone-verified for third-party use. All postal addresses are validated against PAF.