Cleaner data. Stronger pipeline. Better revenue decisions.
RevOps teams need a reliable data foundation to build accurate forecasts, design effective territories and maintain CRM hygiene. Market Location’s human-verified UK B2B data provides that foundation – enriched, matched and continuously maintained.
The Problem
What bad data does to revenue
A CRM full of dirty data doesn’t forecast – it guesses. Duplicate records, stale contacts, businesses that closed two years ago still showing as active accounts – all of it erodes forecasting confidence, distorts territory plans and wastes the time of the people who rely on the data.
Revenue operations is only as effective as the data it operates on. Market Location helps RevOps teams fix that foundation.
The platform built for clean data
BiziReach
TAM modelling and territory design
Quantify the real UK addressable market for any segment, territory or vertical. Build structured territory plans backed by verified data – not inflated counts. Export audiences for CRM import and ongoing outreach.
LeadsStream
CRM enrichment with intent data
Automatically enrich CRM records with intent signals from website behaviour. See which existing accounts are researching new products or visiting competitor content and give account managers the intelligence to act before it’s too late.
Expert support when you need it
Data Enrichment and Cleansing
Match your CRM data against the Verified Business Universe to update stale records, append missing fields and remove gone-away businesses. Append up to 550 verified B2B fields – sector, employee size, turnover, decision-maker contacts and more.
TAM and territory planning
Market Location’s analytical consultancy team builds territory plans, sizes market opportunity and produces penetration reports – giving RevOps leaders the strategic context to design effective coverage models.
B2B Human-verified data
Data your CRM can rely on
The Verified Business Universe is the foundation that makes every RevOps data initiative more reliable. 1.5 million confirmed trading UK businesses, continuously maintained through telephone verification – giving RevOps teams a CRM enrichment source they can trust.c
What our clients say
“The system is incredibly user-friendly, and the quality of the data enhancement has exceeded our expectations. The Market Location team is not only friendly but also exceptionally helpful.”
“Genuinely impressed with Market Location’s consultative way of working. Made it so easy to visualise how their data could help us achieve our KPIs.”
We’ve been using Market Location for our email and direct mail marketing and couldn’t be happier with the service. The creative work is consistently high quality. Campaigns are delivered on time without fail, and most importantly, we’ve seen real, tangible results from the activity. Would recommend them without hesitation.
Frequently asked questions
- Can you enrich our existing CRM data?
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Yes. Our Data Enrichment service matches your CRM against the Verified Business Universe and appends up to 550 verified B2B fields – updating stale records, adding missing contacts and flagging businesses that are no longer trading.
- What CRMs do you integrate with?
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Data extracts are compatible with Salesforce, HubSpot and all major CRM platforms. Our team can support direct API integrations where required.
- How often should we refresh our B2B data?
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For most RevOps teams, a quarterly data refresh maintains acceptable CRM hygiene. For high-velocity sales environments or where data is used for outbound calling, monthly or continuous refresh via a data licensing arrangement is recommended.