Campaigns that reach real businesses. Marketing data that delivers.
Market Location gives UK B2B marketing teams the verified audience data, campaign tools and expert support needed to reach the right businesses, reduce wasted spend and prove ROI.
The Problem
What wasted spend looks like
Most B2B campaign waste traces back to the same root cause: inaccurate data. Budget spent reaching businesses that have closed, contacts that no longer exist, or audiences built from inflated counts that include holding companies and dormant entities.
Better data means better reach, better relevance and better return. Everything else in the marketing stack performs better when the underlying audience is right.
The platform behind the campaign
BiziReach
Build campaign-ready audiences
130+ filters for precise audience construction. Build lookalike segments, profile high-value customer cohorts and create compliant corporate email audiences for upload into your ESP.
LeadsStream
Turn website traffic into marketing intelligence
Identify which businesses are visiting your site and responding to your campaigns – even if they don’t convert. Move warm accounts into automated journeys and measure campaign reach beyond last-click attribution.
Nurture
Execute multi-channel campaigns from one platform
Pre-built industry workflows, AI-assisted content creation and coordinated email, LinkedIn and SMS sequencing. Faster time to launch, less reliance on external resource.
Expert support when you need it
Managed broadcast campaigns
Fully managed end-to-end email service: audience selection, template build, send management and lead delivery to your CRM. Over 15 million emails sent monthly on behalf of clients.
Campaign strategy and planning
Market Location’s consultancy team facilitates campaign planning workshops, helps build integrated multi-channel plans and advises on segmentation strategy – drawing on 50 years of UK market knowledge.
B2B Human-verified data
Data you can campaign on
Every marketing activity is more effective when it starts from an accurate, verified audience. Market Location’s Verified Business Universe – 1.5 million confirmed trading UK businesses – is the foundation all our data products are built on.
What our clients say
“Market Location has become a trusted part of our marketing mix, effectively helping us communicate our message to the corners of the marketplace that we were not reaching previously.”
We’ve been using Market Location for our email and direct mail marketing and couldn’t be happier with the service. The creative work is consistently high quality. Campaigns are delivered on time without fail, and most importantly, we’ve seen real, tangible results from the activity. Would recommend them without hesitation.
“Market Location has enabled us to reach a relevant business audience effectively. I have been deeply impressed by their flexibility, structured processes, and their proactive and effective approach to customer support. Their expertise has been instrumental in enhancing our recruitment efforts.”
“Market Location has been a fantastic team to work with. They’ve played a key role in supporting our outbound sales efforts, and thanks to their help, we’re now winning new business on a daily basis.”
Frequently asked questions
- Can I segment by industry and company size?
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Yes. BiziReach includes 130+ filters covering SIC/sector code, employee size, turnover range, geography, site type and decision-maker role. Audiences can be as broad or as niche as your campaign requires.
- Do you provide creative services?
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For managed email campaigns, Market Location’s email team builds templates and landing pages as part of the service. For other channels, we advise on best practice and can introduce specialist creative partners.
- What is the difference between Reach Contacts and Precision Contacts for campaigns?
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Precision Contacts are telephone-verified senior decision-makers – ideal for high-touch ABM and outbound. Reach Contacts offer broader role coverage at scale, ideal for high-volume awareness campaigns where breadth matters more than depth.